25 Key B2B Content Marketing Stats [Infographic]

The American writer Margaret J. Wheatley once said “Without reflection, we go blindly on our way, creating more unintended consequences and failing to achieve anything useful.” This is good advice in general but can have specific relevance for business practices, which need to be updated and assessed as time goes by. Marketing has changed a lot over the past few decades. With 91% of B2B marketers now relying on online content marketing, it’s important to take the time to step back and really look at the strategies your business uses to capture its customers. This infographic, featured on OpenView and designed by Rachel Worthman, lays out 25 must-read stats about the current state of B2B content marketing…

25 Key B2B Content Marketing Stats [Infographic]

CopyRanger

Rick Duris is CopyRanger.

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