Our research-backed cheat sheet to maximize event impact and engage audiences
Want to know what works when it comes to event-related social media engagement?
We recently partnered with Event Marketing Institute to survey top brand marketers and collect data on how they use social media marketing for events. Specifically, we wanted to know how these marketers leverage social media to amplify events and deepen brand affinity. (Find out what they had to say – download the social engagement research now!) With overwhelming enthusiasm, the top marketers agreed that social engagement is very effective for amplifying and extending the reach of any brand experience.
Whether you are just getting started in the social space, or already well versed, here are some best practices for brand marketers looking to maximize live events with social media:
