Believe it or not, but there are business owners out there who believe that “email marketing is dead.” Yea, sounds strange, right?
But it’s true. Why businesses owners feel this way is beyond me, because email marketing, in fact, is alive more than ever. They say that some things get better with age, and I strongly believe email marketing is one of those things.
For a long time, email marketing was very simple when using it for marketing purposes. You gathered a list of recipients, created emails with information, links, etc., and then sent those emails to your entire list. It was that simple…
