6 Must-Know Online Marketing Trends Of 2016
Online marketing is evolving rapidly. Each New Year brings some changes in the marketing industry and its techniques. These changes are either ignored or get adopted by marketers, and early…
3 Fundamentals of Ethically Marketing to Kids
umage credit: shutterstock.com Marketing ethics is not a topic I typically focus on, but I think it’s one worth talking about, especially for companies that need to connect with the…
The Sales and Marketing Alignment Dictionary
In an effort to better align Sales and Marketing I think that helping each group understand the language of the other is important. Effective communication between Sales and Marketing is…
The Top 5 Apps For Your Next Social Media Contest
Running a social marketing campaign is a great way to build your email list and generate more engagement with customers and fans. A social media contest could be as simple…
How to Leverage The Power of Emotions to Improve Your Social Media Marketing
Do you know that we can use 10,000 facial variations to express a wide variety of subtle emotions? Humans are inherently emotional beings. They like to feel and, when they…
10 Skills An Email Marketing Manager Needs To Succeed
A lot has been written about the importance of email marketing. And that’s for good reason: if we look at the ROI, email is the best-performing channel, with much higher…
8 Instagram Tools to Create, Manage, and Analyze Your Marketing Results
Are you ready to improve your Instagram marketing? Wondering which tools can help you? To build a successful Instagram marketing presence, you need to have the right tools for the…
3 Ways To Boost Sales With A Back-End Offer
Looking to grow your sales online? Provide an inviting back-end offer! Webinars and freebies are an excellent way to invite new prospects into your sales funnel, but where most people…
How to Use LinkedIn to Connect With Your Ideal Customers [Infographic]
“When it comes to the professional side of social media, LinkedIn is still the top network. Whether you are in a B2B or B2C business, LinkedIn is the perfect platform…
Snapchat Introduces New Ad Options, Announces Ads API and Partners
Despite Snapchat’s huge rise in both popularity and usage, one of the biggest criticisms of the platform has been that it’s yet to come up with a way to generate…
7 e-commerce SEO trends we’re seeing in 2016
Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can you secure more web traffic (and a larger…
How to Craft Winning Pitches for Your Service Business
I have an affinity for service businesses. I love when people: Recognize that they possess specific skills that can help others Invest in training that will help them succeed Offer…