You probably fall into one of two camps:
If you’re in the first camp, you change the copy on your website a few times a month in an attempt to make it sound better. (Like I do!)
If you’re in the second camp, you haven’t updated your website copy in so long, it’s practically fossilized.
Whether you’re constantly fiddling with it or ignoring it altogether, the end result is the same . . .
Your copy is “just okay.”
But “just okay” isn’t good enough for you. You want to stand out. You want to sound like yourself. You want to grow a loyal following of people who get you and appreciate what you’re trying to do.
That’s why, for my Project ABC Update this month, I’m sharing three website copywriting mistakes I’m seeing many of my clients make.
I’m also going to tell you how to erase these mistakes. So if you recognize these stumbling blocks in your own writing, keep reading for easy solutions.
