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Practitioners of alchemy strove to turn common metals into gold. It was a magical effort to achieve wealth. Unfortunately for its adherents, no compound was ever discovered back then to create such a reaction. Today, however, there exists a tool that can help entrepreneurs realize fortunes — Google.
In the past, growing your customer base took significant time or money – often both. Yet, in a digital world where most purchases begin online, Google search results can funnel large amounts of interested prospects to small operations – quickly and inexpensively…