Is your CTA button being ignored? Are you not converting traffic into customers?
In the world of digital advertising and marketing, the call to action is perhaps the most important component of an entire campaign. Getting prospective customers to actually do what you want them to do is far from easy. Let’s face it; increasing conversion rates is a challenging endeavor that no business can ignore.
And the call to action is perhaps your one and only shot at turning would-be clients to move from being passive internet browsers into becoming actively engaged in your product or services. And properly optimizing your CTA can have a significant impact on your bottom line since you can increase sales without increasing costs that are involved in generating traffic to your site…
