It’s a truth universally acknowledged that anyone who spends time browsing the web hates autoplaying video ads. Have you ever seen a co-worker bopping along to their Spotify playlist suddenly panic and start frantically tabbing through their browser trying to close the offending ad that snuck its way in? Was that co-worker actually you?
Over the years, ads have started intruding in on our lives. We’re all used to commercials on television, ads on billboards, and flyers in our mail. As we went online by the millions, online display ads appeared and we quickly became immune to them, too…