You’re not Birchbox, Forever21 or Bevel… Yet. The most challenging thing in your ecommerce business right now is keeping up with your customers’ demands that are becoming increasingly difficult to satisfy, thanks to big players like the aforementioned companies. They make things look so easy. How on earth can you achieve a level of customer satisfaction on par with the big dogs?
Relax. You won’t become Amazon overnight, but if you go step-by-step you can do the same thing they do: produce a pleasurable experience for the customer through multiple channels. Let’s have a look at some practical ways for you to achieve a new level of customer happiness:
