Tech Zen Reveals How He Built Demand-Generation Engine

Post author:CopyRanger
Post published:September 20, 2015
Post category:Content Marketing
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CCO_techZen Over the last four years, Nick Panayi built an elegantly tuned demand-generation engine at CSC, where he leads digital marketing and global brand for the tech infrastructure and services giant. He tells CCO how he manages the complex ecosystem of marketing technologies, as well as the steps taken to create a centralized, integrated content hub…