If they don’t understand your landing page, you’re doing it wrong. Source
Take a look to your left. Now look to your right. The people on either side of you look different, sound different, and, presumably, they like different things than you do. We’re all a little different from each other.
But despite our many differences, everyone reacts to certain stimuli the same way. When it’s bright, we squint our eyes. When there’s a sudden loud noise, we get startled. And when there’s a bright red spot on a red carpet, we notice it…
7 UX Principles for Building Higher-Converting Landing Pages
