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Back when I first started my online store, I had no idea AT ALL about SEO and ranking. I just figured that if I threw up a store, they would come. This was 2011, mind you, not 2001! As I started to try and rank my store, however, things got ugly. I no longer run that store, so I’m going to be really transparent with all the details – I’ve literally got nothing to hide.
My niche was “reusable sandwich bags.” If you are not familiar with that, they are basically fabric baggies that you can wash and reuse so you throw out less plastic baggies. In hindsight, the only research and reasoning I did before jumping into that niche was: