If you want to drive more users to your site, email marketing is key. Columnist Andrew King offers up several email marketing tips and ideas for your blog.
Some of the most visited websites in the world are blogs – Mashable, Lifehacker, Huffington Post, and so on. These websites drive thousands of people to their pages every day by focusing heavily on content creation, SEO optimization, and constantly engaging with readers on social media and forums.
However, mention the benefits of email marketing to your average blogger, and they’ll stare back at you with a blank face, despite the fact that email persists as one of the most popular online activities and allows you to keep in direct contact with your readers on a regular basis…
