It’s often said that to achieve success in content marketing, brands should “act like a publisher.” But how do publishers act? What should brands specifically be emulating? For our second installment of our “Ask an Editor” series, I sat down with Vicky Wasik, Visual Editor at Serious Eats, to learn how to create a beautiful and compelling content hub.
Wasik is a Brooklyn-based photographer specializing in food, events, portraits, and travel photography. Her photographs have been featured in print and online by publications including Conde Nast Traveler, The Huffington Post, Edible Brooklyn, Edible Manhattan, New Orleans Magazine, The Village Voice, and The New York Times. She also has worked with brands such as Whole Foods, Oreo, Walmart, Plated, Chivas Regal, and Barilla…
How To Choose Amazing Images And Create Stunning Visual Content
