As you know, Google has announced that as of today, the algorithm will be expanding its use of mobile-friendliness as a ranking signal for mobile searches.
The majority of websites that will suffer from this update will be the ones that only feature a desktop-oriented design. Adapting the design to work for smartphones and tablets as well may be easy, requiring a few changes to style sheets, or may be difficult, requiring a complete redesign.
Google is continually factoring user experience into their ranking evaluations, and with the explosion in mobile device usage over the past few years, this new announcement should come as no surprise…
Google’s Mobile Update: Know All the Pros & Cons of Your Next Mobile Friendly Site
