Sure you can tweet, text and update your status on the keyboard but the camera is the real business end of your smartphone. Instagram and Pinterest are the two fastest growing social media sites meanwhile Facebook is getting left in the dust by young people. So it’s time to amp up your photo sharing game.
72% of Americans are walking around with high definition cameras and high-speed internet connections in their pockets. Is your brand photo ready? Is your brand even photo friendly? Do you still try to communicate with your audience with words? Do you think of visuals as just decoration for your copy?
Six second videos on Vine, fifteen second videos on Instagram, or even a single powerful image can dramatically increase your social footprint. Short videos and photos are micro content that’s naturally optimized for social media.
