You’ve probably heard about inbound marketing. You may have forayed into inbound for your ecommerce company –– optimizing for search terms, starting a blog or being active on social media. That’s great!
Below are steps to help you move inbound, while remaining on budget.
Assess Your Current Marketing Strategy
If you’re thinking about inbound, it’s likely that there are areas of your marketing strategy you can improve. Analyze your current marketing activities and highlight areas where you can reallocate your budget toward inbound efforts. See if there are legacy tactics you’ve been doing forever that aren’t as effective as they used to be…
8 Steps to Kickstart an Inbound Marketing Strategy on a Budget
