Not sure about where to start when it comes to branding yourself on Twitter? These 7 tips will get you started building and maintaining your brand in 140-characters or less.
1. Don’t change your username.
The first thing you need to do when creating a Twitter account is choose a username – and you need to make sure it’s one that will stick. Businesses are wise to use their business name, and individuals usually use a variation of their full name. But whatever you choose, ensure that it will be the name you use for years to come. Because while it is possible to change your username on Twitter at any time, it can cause confusion among those who follow you and who want to talk to you…
