Very few content marketers hit a home run each time they step up to bat. We’ve all had our fair share of strikeouts.
Failures, however, are also learning experiences, especially those made by others. Mistakes provide insight into what to avoid in the future.
As the content marketing space grows overtime, so have the number of trials and errors we’ve found many marketers make. Don’t make the same mistake twice and learn from the most common ones we see brands making in their content marketing efforts…