Syed Balkhi
Wouldn’t it be great if you had the ability to reach countless customers and prospects nationwide (and even all across the world) easily at a time that suits both you and them?
Well, you do – that’s the power of email marketing. Every business, however small, can build an email list of prospects and/or customers to get a little slice of attention in their inbox. Your emails can sit alongside those from the biggest companies around. But whether you’ve just started an email list or you’ve been reaping the benefits of email marketing for years, there are six crucial mistakes that you really need to avoid.
Mistake 1: Not Getting Permission Before Emailing
There’s one easy way to kill your list before you even get started, and that’s not getting permission to email people. Your country almost certainly has laws against spam, and you could find yourself in serious legal trouble if you add people to your list without getting their express permission. Here’s what you shouldn’t do:
