If I’m wearing headphones, there’s about an 80 percent chance I’m listening to a podcast (and a 20 percent chance I’m listening to nothing and just don’t want people to bug me).
Podcasts are steadily growing in popularity (thanks Serial) and yet I’m still surprised by the amount of people who turn their noses up at them, or assume they’re just another form of “boring talk radio.” There’s a reason the act of oral storytelling is as old as human language itself, after all. It’s a form of communication that can still capture our attention and keep us engaged despite the countless other forms of stimulus we face at every moment…
6 Podcasts That Will Make You a Better Social Media Marketer