Marketing automation is one way small businesses can adequately compete with large enterprises. By automating marketing tasks such as social media and lead generation, businesses with a small staff can accomplish the work that a larger organization can do. According to recent statistics, 79% of top-performing companies have been using marketing automation for the past two years.
Marketing automation need not be expensive, with the availability of SaaS-based platforms that automate everything from lead generation, engagement, and even after-sales support. Here are a few solutions worth looking into…
6 Marketing Automation Tools that Boost Leads and Conversions
