We’re all sick of reading about content marketing. Increase length, create flawless infographics; keywords, keywords, keywords. We get it. But the truth is, it works. Which is probably why everyone is doing it. So with all the competition, how do you stand out? People are getting more and more creative with the way that they approach content marketing. Panda isn’t a new thing, you can’t plug and play a few keywords and land on Page 1. If you want to reach your audience, you have to have guts. That means blending tried and true content marketing with innovative growth hacks.
To get you started, I’ve come up with six creative content marketing hacks that you can shape uniquely for your business. See how they can help you stand out above the crowd right from the start.
Make Sharing Irresistible
Everybody tweets. And with so many sound bites that can fit right into your feed, it’s hard for most people to decide what’s the most effective 140-character piece to publish. So why not make it easy for them?
When you’re writing your next blog, try incorporating a “Click to Tweet” javascript link, with a premade tweet ready to go. Here’s an example from HubSpot—incidentally from their post on how create one of these links: