In the crowded world of social media, a few people have a lot more influence than the rest.
These “influencers” are the stars of the social media world with vast followings and loyal bands of engaged fans. For marketers in all industries, being mentioned by an influencer can be the difference between your product or service falling flat or hitting the big time.
So influencer marketing has become a key task for marketers but with so many influencers to choose from in so many different fields, how do you find that right one for your business?…