5 Reasons Your Salespeople Need to Start Blogging (Like, Yesterday)

**Knock** **knock**

“Yes? Can I help you?” asked Mrs. Homeowner, peeking through her semi-open front door.

“Hi! My name is Chris. I work for a landscaping company called Greensward,” I replied.

“I was driving through the neighborhood and noticed your beautiful home that was recently built,” I continued.

“Have you made plans for your landscaping yet? Here’s one of our brochures.”

“Yes. We’re all set. Thanks,” she responded as she closed the door.

That exchange was about 12 years ago. I was a stuttering, sweaty-palms mess of a “salesperson” tasked with canvasing new home developments and handing out ridiculously expensive full-color brochures that no one wanted.

5 Reasons Your Salespeople Need to Start Blogging (Like, Yesterday)

CopyRanger

Rick Duris is CopyRanger.

Leave a Reply