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When coming up with marketing plans for your business, social media has become a given. When we create our marketing plans forHeadbands of Hope, it’s not if we’re going to put it on Instagram, it’swhen and how. But because social media has become tremendously infused in every corner of our lives, it’s easy for your marketing campaigns to get lost in such a saturated market.
What else can a business do to reach people? Here are some ideas that don’t involve likes, shares or tweets: