Are you sending out one job application after another, but not hearing back? A lackluster resume may be the culprit. As you’ve probably already heard, you’ve got about six seconds to catch someone’s eye (or be passed over), so having a resume that packs a punch and tells a great story quickly is key.
Not sure how to do it? My advice for getting beyond the first glance is this: SEO yourself.
While you probably know the term SEO, you may not know what it means (or how it applies to your resume). SEO stands for search engine optimization, and it involves techniques to make a website appealing to search engine algorithms—or, in other words, get more love from Google. Top websites regularly consider how to make sure they’re noticed by the big search engines—and when it comes to your resume, stealing a few techniques from the SEO playbook can catapult you to the top of the heap.
Here are five tricks from the internet marketing world that’ll get you past the initial glance and into the running for the position you want.
