I remember when I first started out in the digital marketing space several years ago – there were not nearly as many tools available as there are today. For a long time, Google Analytics was one of the only digital marketing tools I would use. Times are changing, luckily. More and more tools are hitting the market that help streamline the work we do but also give us access to data that we couldn’t get otherwise. Here are five of those tools that deserve your attention.
If you plan on investing in influencer marketing or social media marketing, this is the tool you’ll want to check out. It helps users identify, rank, and engage influencers through its Influencer Discovery ZPointsTMtool. ZPointsTM also helps users discover which posts resonate best with their audiences. Currently in beta is Zoomph’s Facebook Insights tool that helps users identify popularity among keywords for select locations and dates. Facebook Insights is helpful in social media content creation – create content that speaks to the right audience…
5 Digital Marketing Tools Your Business Isn’t Using But Should
