Marketing is one of the most critical components of your business’s success. You may have a fantastic product or service, but if customers are not aware it exists, there’s no point in continuing the line of work.
In order to make sure your product is exposed to your target customers, you need to develop a robust, killer marketing plan. Once you’ve spent time identifying the four Ps, start adding some elements and details to your strategy. Let’s look at the areas you should focus on when developing your marketing plan…