Could your sales process use a little fine-tuning?
From poor follow-up to limited lead nurturing, numerous problems in the sales process may be destroying your conversion rate. The leading cause of a broken process is the lack of access to your data.
These four simple data-driven strategies will significantly boost your bottom line by simplifying, automating, and optimizing your sales and marketing process.
1. Attract better leads
Many businesses set their sights on getting as many leads as possible, but it’s not worth sacrificing quality for quantity, as a great deal of time and energy can easily be wasted on cold leads that never had any promise in the first place. Instead, aim for those targeted niche leads that actually have a chance of becoming hot prospects…
