When most people think about social marketing, they immediately think of Facebook, Twitter, Instagram, and Pinterest. The platform that many don’t think about right away is Tumblr. That’s probably a mistake.
Why?
Because Tumblr has an active demographic that trends young and creative. There’s gold in those hills, and too many businesses look past it. That’s good news for you though. The fewer marketers there are on Tumblr, the easier it is for your content to stand out from the crowd.
Speaking of crowds, that’s another reason overlooking Tumblr is a mistake. The platform claims to get nearly 300 million unique visitors every month. That’s a big crowd to share your content with and buy your wares. And don’t forget that Tumblr is a Yahoo property, which means potential exposure to another 800 million people each month…
