Creating content is the foundation of online marketing. There’s no way around that. Content ranks in search results, content spreads on social media, content attracts links and content conversions.
We are quickly moving away from promoting landing pages to promoting content pages because that strategy results in a more reliable and consistent traffic source. Useful content can promote itself.
Related: 5 Content Pieces You Can Create in 5 Minutes Or Less
“Create quality content” is the most frequent advice you’ll hear from any search and social media consultant you’ll turn to. That is frustrating to many business owners who are not lucky enough to be in the “fun” niches like gaming, entertainment or traveling.
Yes, there are easier industries and there are tougher ones but creating content that spreads is never impossible. Here is list of content ideas any business can leverage to create high quality, sharable assets.
1. Tell your story. Personal stories go hot online easily, and there’s always something to tell. What brought you to where you are now? What did you learn on your way there? What did you learn by being a business owner, leader, solo entrepreneur? People will enjoy the genuine story of your business or startup.
3 Reliable Sources of Shareable Content No Matter How Boring Your Business Is
