One of the challenges you have as a content marketer is continually creating new content. You likely don’t have the luxury of running a content site like Huffington Post or Buzzfeed, where you’re free to write anything from cat memes to particle physics. You’re a content marketer, and you need to produce content that your audience (and customers) would search for and enjoy. You have to stay disciplined in your content, as you can only stay within a certain range of topics.
22 Tips For Creating Great Content When You Don’t Have a Clue