A lightbulb moment can set you on a new course or change the direction of your path. Whether a seemingly obvious observation or an innovative insight, it reveals something that you never realized in a particular context.
In the rapidly evolving world of content marketing, these aha moments can come from almost anyplace. We asked the presenters for Content Marketing World 2015 to share their favorite content marketing revelations from the past year. While their answers cover everything from the simple to the complex, each has the potential to turn on a switch in your mind or make you nod in agreement…
