On his Quicksprout blog, Neil Patel once compared content marketing and SEO to “peanut butter and jelly,” saying, “you can eat them on their own, and they are delicious… but what happens when you combine them? They complement each other, right?”
Even if, for some unfathomable reason you don’t actually likepeanut butter and jelly sandwiches (if you have a peanut allergy, I’ll let it slide), you’ll probably still understand the analogy: on their own, peanut butter and jelly are both pretty awesome, but put them together and you have… culinary perfection…
15 Strategies for Incorporating SEO Best Practices into Your Content Marketing