Let me kick things off with a confession – I’m a stickler for clicks, shares and traffic.
It’s kind of addictive. Getting up every morning, opening up the Google analytics iPhone app and seeing how many people checked out your site over night.
It gives me a warm fuzzy feeling inside when things LOOK on the up.
But there’s a dark side too.
What about those days when you doubt yourself. Those days when one more roadblock could make you give up everything and start from scratch.
What if your traffic is a little down that day?
All of a sudden it’s a catastrophe…