Most people think content promotion is something you do after you’re done creating it. But the reality is that you need to plan your promotion right from the beginning. Seasoned entrepreneurs don’t build a product until they know how they plan to sell/market it. Likewise, seasoned content marketers shouldn’t build an epic piece of content unless they know how it will reach a wide audience.
I decided to ask 13 content marketing experts to share their strategies for promoting content. I also got them to reveal their biggest challenge with promoting content. Read on for their insightful responses.
