Who are millennials and why should you care about them?
Millennials were born between 1980 and the early 2000′s. They are heavy media consumers with multi-screen habits and a desire to connect on social media.
In the US alone millennials have $1.3 trillion in annual buying power.
So they are kind of important when you are marketing your brand online – especially your blog.
But you are competing with over 5,000 marketing messages every day. All for what – a couple of likes, or favorites?
Perhaps it’s more than that.
Finding where millennials are is easy. They are online, they are consuming content, and they are reading your blogs…
