Search engine optimization is confusing.
We understand that.
There are so many different facets and there are lots of different voices online telling you want to do and what not to do.
Unless you’ve worked in the SEO industry for many years, it might be difficult to tell which techniques are legitimate and which techniques are the online equivalent of buying a Rolex out of someone’s coat on the street.
For businesses that are entirely online, partially online, or only use their website to drive foot traffic to their brick and mortar store, good standing with Google is imperative…
