When I first started to blog for a living, I found it hard. Like, really hard. I always felt like I had writer’s block. It took me forever to write my first article that was over 1,000 words.
And I certainly didn’t feel validated after I hit publish — the posts would rack up a handful of shares and views, usually from my wonderfuland supportive friends and family. (Thanks, guys.)
A few years later, blogging full-time isn’t as daunting. While it’s not always a walk in the park, I’ve developed some processes and discovered some shortcuts that have made it easier to create quality blog posts at scale. So if you’re struggling to think of new ideas to write about, balance blogging with the rest of your responsibilities, or publish posts consistently, keep on reading — below are some tried-and-true tips for being a more effective blogger.
1) Pick post topics based on well-converting offers.
If you’re reading this post, chances are you’re using your blog to do something for your business. Maybe that’s growing your blog email subscribers, becoming a lead in your database, or some other offer early on in the buyer’s journey. Whatever your goal, you should use it as a jumping off point for your blog content.
