The deadline to enter the Masters of Marketing awards is fast approaching and one of the key areas in which to nominate brands for an award is experiential marketing.
To inspire your own entry, below are 10 of the best examples of experiential marketing I’ve seen so far.
What is experiential marketing?
Experiential marketing is certainly nothing new: 20th Century Fox created a real-life Kwik-E-Mart to promote The Simpsons movie back in 2007. But social media and the increasingly viral nature of news have made it all the more appealing to marketers…
