For many people, especially creative types and those involved in business, building a personal brand is one of the most important steps towards success. This is also something that is never “finished.”
Building a personal brand is on ongoing project that can easily eat into your work time—if you let it.
However, it is possible to build your brand without letting the process consume you. It just takes organization and self-control.
No matter how much effort you put into building your brand, certain mistakes can make the process less successful. No matter what stage you are in the brand building process, keep in mind these mistakes—and avoid them at all costs.
