YouTube Marketing Lessons from a Top Beauty Channel

When I saw that Shaun McKnight of Cute Girl’s Hairstyles, a YouTube channel boasting 3.3 million subscribers and half a billion views, was going to be speaking at the May DFW Cre8tors Club I got a pretty excited. I used to run the YouTube channel of a large beauty brand and there is a lot that can be learned from one the largest beauty channels on YouTube.

Here are some tips that I gleaned from the CGH channels:

Be Consistent  

Consistency, both in content and publishing frequency, is probably the biggest piece of YouTube success. As a website, the number one source of views on YouTube comes from subscribers. But subscribers don’t just happen overnight…

YouTube Marketing Lessons from a Top Beauty Channel

CopyRanger

Rick Duris is CopyRanger.

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