With spring in the air, it’s time to get your content marketing in order. Columnist Quinn Whissen outlines some ways to clear out the clutter and give your content strategy a fresh start for the year.
Spring is one of my favorite seasons. You see, I live in Phoenix, so spring in my mind is equal to 70-degree days, lots of sunshine and spring training. However, this year, we Arizonans are cursing the El Niño gods for deciding to skip spring altogether and gift us with record-breaking 90-degree days in February.
So this article is for the rest of you who are still shivering away, dreaming of cardigans, not coats, and flowers instead of flurries…