With the rise and rise of content marketing expected to reach new heights in 2015, marketers are more likely than ever to use WordPress as an integral content marketing tool this year. If you don’t believe me, then take a gander at some of these stats:
- Content marketing is used regularly by 93% of marketers
- 57% of marketers cite content marketing as their number one priority
- 76% of B2B marketers blog regularly (a large percentage of which probably operate using WordPress)
- Best of all, the price tag associated with content marketing is 62% less than traditional marketing tactics, and generates three times as many leads.
With this burgeoning use of WordPress for content marketing, it should come as no surprise that there is a whole gamut of plugins for successful content marketing to help your program run more smoothly and deliver greater return on investment.
