In this age of Facebook and Twitter, you may be wondering why I consider email addresses so valuable.
The answer is simple: an email address gives you a direct line to your reader. It is the single most valuable piece of information and most valuable connection you can ever hope to have with visitors to your blog.
In this post I am going to explain why email is so valuable and why you should be collecting your visitors’ email addresses right now.
Why You Should Collect Your Visitors’ Email Addresses (Above Everything Else)
