The five metrics you should be focusing on instead of obsessing over your website traffic.
As a founder, CEO, marketer, or writer (let’s be real, you’re probably all of those things), you’re hyper-focused on driving traffic to your website, blog, or app.
And that makes sense.
Chances are you’ve been sold on the idea that traffic is the holy grail…
Why traffic doesn’t always matter (and what to focus on instead)
