Negative SEO has been causing more and more problems, as Google’s algorithm gets stronger.
For those of you that don’t know, negative SEO is where somebody will deliberately send spammy links to a website in order to get it removed from the search results.
Normally, the reason behind it is to take the competition out so that their website ranks higher instead.
Negative SEO has started becoming more common since Google changed their algorithm to counter SEOs that were ranking highly through ‘manipulative’ techniques.
But in doing so, those same changes to the algorithm would also make it easy for people to mimic those manipulative techniques to take out competing sites in the search results.
