If you work in or around technology, then most likely you’ve heard talk of native advertising. There are people rating against it, some arguing for it, and new rules and regulations coming out about it. So, why is everyone talking about native ads and why are the arguments getting so heated?
What are Native Ads?
Native ads are advertisements that match the “native” format of the platform or publication. So maybe you’re reading your daily news and you click on an article you think is written by the publication’s editorial staff, but it’s actually an article written by a brand promoting their product…
