I try to read as much as I can, and every morning I put aside 30 minutes to check out the latest posts from my favorite blogs and writers.
In 30 minutes, you can only take in so much. Some posts I read thoroughly, others I open and close again within a matter of seconds. My favorite ones, I load into Buffer and share.
Often, my decision to read a post and then subsequently share it relies a lot on the formatting: Is it easy to read? Can I scan through?
In this post, I’m excited to share with you why formatting is so important and discuss some tips and tricks you can implement into your own content to increase its potential for sharing…